Rakuten SixthSense Leadership Symposium. | AI Beyond Boundaries: The New Frontiers Learn more!

Empowering People,
Igniting Change

Rakuten SixthSense places people and problem solving at the core of its business. Launched in 2021, we are at the forefront of developing agile and transparent APM so people feel empowered to make the right decisions for business – be it scalability or efficiency or any other decision.

We believe that observability is the key to building reliable and scalable applications. Our platform provides a single pane of glass for monitoring, tracing, and debugging your applications. This allows you to quickly identify and fix issues, before they impact your users.

We are committed to providing our customers with the best possible observability experience. Our platform is easy to use and configure, and our support team is available 24/7 to help you get the most out of your investment.



Re-imagining how software runs by enabling
industry-wide revolutions, from reacting to
web-scale challenges to proactively solving for



Empowering organizations with pre-emptive
management of digital assets and addressing potential
concerns before they become critical, resulting in
unparalleled reliability and scalability of business value.

Rakuten SixthSense
Value Delivery

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Rakuten Ecosystem

Rakuten Group’s 70+ businesses span a broad range of online and offline services, linking these diverse services through a common membership and loyalty program. Rakuten is always innovating, evolving and experimenting to create a better future.

Countries & regions
0. billion
Global members (Approx)
¥ 0. trillion
Global gross transaction value *FY2022

Rakuten Shugi

Rakuten Shugi forms the core of how we operate. It essentially consists of our
Brand Concepts and 5 Principles of Success. Apart from these, our unique
traditions like the Asakai (morning meetings) and Shimekai (month end
meetings) fuel knowledge sharing and innovation.

Brand Concepts
  • On a Mission:‍ Empowerment
  • Behave Ethically:‍ Integrity
  • Prepare to Succeed: Professionalism
  • Complete Commitment: Get Things Done
  • Solidarity: Succeed as a team
Five Principles for Success
  • Always Improve, Always Advance
  • Passionately Professional
  • Hypothesize → Practice → Validate → Shikumika
  • Maximize Customer Satisfaction
  • Speed!! Speed!! Speed!!

Our leadership

Helping businesses and talent reach their full potential

Sunil Gopinath

Chief Executive Officer (CEO)

Nalini George

Chief People Officer (CPO)

Subbu Swaminathan

Head of Product & Engineering

Amit Srivastava

Head of Sales & Marketing

Life at Rakuten


Hear from our CEO, Sunil Gopinath:

Innovating with purpose